I Spread Your Ideas Because...

Another great post by the inspirational Seth Godin...

Ideas spread when people choose to spread them. Here are some reasons why:
1. I spread your idea because it makes me feel generous.
2. ...because I feel smart alerting others to what I discovered.
3. ...because I care about the outcome and want you (the creator of the idea) to succeed.
4. ...because I have no choice. Every time I use your product, I spread the idea (Hotmail, iPad, a tattoo).
5. ...because there's a financial benefit directly to me (Amazon affiliates, mlm).
6. ...because it's funny and laughing alone is no fun.
7. ...because I'm lonely and sharing an idea solves that problem, at least for a while.
8. ...because I'm angry and I want to enlist others in my outrage (or in shutting you down).
9. ...because both my friend and I will benefit if I share the idea (Groupon).
10. ...because you asked me to, and it's hard to say no to you.
11. ...because I can use the idea to introduce people to one another, and making a match is both fun in the short run and community-building.
12. ...because your service works better if all my friends use it (email, Facebook).
13. ...because if everyone knew this idea, I'd be happier.
14. ...because your idea says something that I have trouble saying directly (AA, a blog post, a book).
15. ...because I care about someone and this idea will make them happier or healthier.
16. ...because it's fun to make another teen snicker about prurient stuff we're not supposed to see.
17. ...because the tribe needs to know about this if we're going to avoid an external threat.
18. ...because the tribe needs to know about this if we're going to maintain internal order.
19. ...because it's my job.
20. I spread your idea because I'm in awe of your art and the only way I can repay you is to share that art with others.


Thank you Seth Godin

Happy 10th Birthday to www.ryanrobinson.com!

It seems like just yesterday that I was changing it's tiny little diaper with every little shoot I did. I can't believe it's been over 10 years!! Here a little snapshot of each major iteration of the online portfolio. Starting with the year 2000, 2002, 2004 and the present website. So much has changed since the beginning! With the exception of the first website I built, all of the credit goes to the amazing Deb at dstripe.com for the design and build. She's amazing and if you're lucky enough, she'll design and build one for you too!

Behind the scenes with UFC Magazine

Here is a great little behind the scenes video we created for our shoot with UFC Magazine last month. I was part of shooting the first issue of UFC Magazine a couple years ago. It's great to see the magazine doing so well and how much MORE popular this sport has become. These fighters never cease to amaze me with their skills and are always the nicest and most enthusiastic subjects to work with.

A big thank you to Ian for the video footage (not bad for a cell-phone camera, eh?)

A few from behind the scenes from our shoot this week

It's always fun to shoot in beautiful spaces. We recently shot a quick editorial for American Lawyer Mag on the top floor of an amazing building downtown Chicago. Impeccable views of the city including Millennium Park and the lake. The light was amazing and therefore allowed us to use available light and a simple reflector.




A big thank you to Sarah and Ace for assisting and behind the scenes photos!

Reach Further

My photography has been featured with Wonderful Machine for about a year now. They're a great resource for creatives to find many of the countries top photo professionals. With the launch of a new online magazine, F8, Wonderful Machine used an image from my portfolio to promote their website. They chose an appropriate tagline that not only speaks to the audience, but I also feel that I follow those two words to the fullest extent: Reach further.

Victims of the recent Chicago windstorm

Such a sad sad day for umbrellas in Chicago. I was walking back to the studio this afternoon when I notice all of the trash cans were occupied by broken umbrellas. The more I walked around, the more casualties of the strong windstorm I saw. Some trash cans were even filled with two or three umbrellas. These images are definitely moments of frustration frozen in time.
So sad . . . for the umbrellas.

Recent Work: USPS Deliver Magazine




This shoot was, hands down, one of the more memorable ones in the past year. How often do you get to purchase dozens and dozens of rolls of duct tape and build an ENTIRE set out of it? I mean, come on, duct tape fixes everything! It couldn't have been done without the following kick-ass people:

Grayson C - Art Director
Sage Reed - Styling and props
T. Harrison Hillman and Marc Altman for assisting and rolling out some serious tape
Aaron Kissman - intern extraordinaire and professional plant-ductaper
Cross Town Scenic - set build

Happy Humpday! Here's your weekly SQUARE + PLASTIC, No. 14


Humboldt Park, Chicago

Happy Humpday! Here's your weekly SQUARE + PLASTIC, No. 12 & 13


Cannon Beach, Oregon - 2002

Kaua'i, Hawaii